Technology Adoption and the New Dimensions of Mobile Banking

Technology Adoption and the New Dimensions of Mobile Banking

Sindhu Singh (K.J. Somaiya Institute of Management Studies and Research, Mumbai, India)
Release Date: January, 2016|Copyright: © 2016 |Runtime: 1 hr 5 mins
EISBN13: 9781466696990|DOI: 10.4018/978-1-4666-9699-0
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Description

Mobile phones are constantly evolving to meet consumer’s many needs. Mobile banking allows consumers to conduct their banking in a way that is personal and convenient to them; however, despite this convenience, several access and security concerns exist and hinder the adoption of e-banking platforms.

Technology Adoption and the New Dimensions of Mobile Banking delves into the world of mobile financial management, emphasizing potential barriers to e-banking app and platform adoption in addition to offering suggestions for overcoming these barriers. Offering insight into the possibilities and future direction of mobile banking services, this video is designed for use by consumer behavior analysts, researchers, IT security practitioners, and professionals in the fields of finance and banking.

Topics Covered

  • Consumerism
  • Financial Institutions
  • Financial Management
  • Mobile Apps
  • Mobile Technology
  • Online Banking
  • Wireless Security

Table of Contents

Introduction and Biography
2:16 mins
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Section 1:Mobile Banking Adoption
 
Lesson 1:Introduction to Mobile Banking
8:31 mins
 
Lesson 2:ICT Adoption
3:45 mins
 
Lesson 3:Adoption Research
7:15 mins
 
Section 2:Theoretical Framework
 
Lesson 4:Mobile Banking Adoption Model
3:20 mins
 
Lesson 5:Factors Influencing the Mobile Banking Adoption
2:55 mins
 
Lesson 6:Hypothesis
2:40 mins
 
Section 3:Research Methodology
 
Lesson 7:Variable Measurement
4:20 mins
 
Lesson 8:Sample Profile
1:57 mins
 
Lesson 9:Reliability and Factor Analysis
5:24 mins
 
Section 4:Findings
 
Lesson 10:Demographic Profile
4:11 mins
 
Lesson 11:Results of Hypothesis Testing
2:30 mins
 
Lesson 12:Mobile Banking Adoption Model Results
6:01 mins
 
Section 5:Discussion
 
Lesson 13:Practitioners Perspectives
4:57 mins
 
Lesson 14:Future Research Discussion
1:49 mins
 
Lesson 15:Limitation and Conclusion
3:38 mins