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About Us

Dušan Barać

Dušan Barać is a professor and the Vice dean for digital development at University of Belgrade Faculty of Organizational Sciences. He is a member of the IEEE and the IEEE Computer Society. His research interests include: e-business, e-commerce, digital transformation, blockchain.

Publications

The Role of Blockchain in C2C E-Commerce Business Models

This chapter analyses the role and potential applications that blockchain as a technology can bring to C2C e-commerce business models. The main goal is to present a systematic...