Mukesh Sehrawat

Mukesh Sehrawat is presently working with IAMR Group of Institutions, Ghaziabad. He has more than 10 years of industry experience and about 13 years of teaching and research experience. His research interest includes digital marketing, social media marketing and social media influencers.

Publications

Machine Learning and Sentiment Analysis for Analyzing Customer Feedback: A Review
Kriti Saroha, Mukesh Sehrawat, Vishal Jain. © 2024. 30 pages.
The rapid transformation in the business domain enhances the understanding that to achieve competitive advantage, corporates need to understand customer sentiments. The abundance...