Raj K. Kovid

Raj K. Kovid is Professor and Head of Department (General Management) in School of Business Studies at Sharda University, Greater Noida. He brings with him a rich working experience of over 25 years in teaching, research and industry. He has earned his PhD degree in the field of Mergers and Acquisitions and Masters in Business Management and Commerce. His teaching and research area includes Corporate Strategy, M&A, Global Strategy, Strategy for Platform Business, Entrepreneurship & Innovation, Corporate Governance & CSR. He has consulted firms with respect to their growth strategies. He has keen interest in the Case Method of teaching and research. He has published research papers and book chapters in journals of repute at national and international level. His cases are available in Harvard Business Publishing and has also conducted case method workshops. Dr. Kovid is regularly invited as an expert in various conferences and workshops.

Publications

Cases on Emerging Market Responses to the COVID-19 Pandemic
Raj K. Kovid, Vikas Kumar. © 2022. 332 pages.
The COVID-19 pandemic was an extreme exogenous shock that had an adverse impact on every facet of human lives, including business. However, the pandemic has also provided an...
Strategic Response to the Corona Pandemic Crisis: A Case of Indian Women Entrepreneurs
Raj K. Kovid, Deepa Kumari, Sharadindu Pandey. © 2021. 17 pages.
The corona pandemic is unique in its own way of creating impact on lives of people across the globe. It has affected the women entrepreneurs disproportionately as they had to...