MLA
Burn, Janice M., and Colin G. Ash. "Dynamic Planning Models for E-Business Strategy." Electronic Commerce: Concepts, Methodologies, Tools, and Applications, edited by Annie Becker, IGI Global, 2008, pp. 854-862. https://doi.org/10.4018/978-1-59904-943-4.ch070
APA
Burn, J. M. & Ash, C. G. (2008). Dynamic Planning Models for E-Business Strategy. In A. Becker (Ed.), Electronic Commerce: Concepts, Methodologies, Tools, and Applications (pp. 854-862). IGI Global. https://doi.org/10.4018/978-1-59904-943-4.ch070
Chicago
Burn, Janice M., and Colin G. Ash. "Dynamic Planning Models for E-Business Strategy." In Electronic Commerce: Concepts, Methodologies, Tools, and Applications, edited by Annie Becker, 854-862. Hershey, PA: IGI Global, 2008. https://doi.org/10.4018/978-1-59904-943-4.ch070
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