Graphic Design Collections: Development and Assessment within an Emerging Interdisciplinary Field

Graphic Design Collections: Development and Assessment within an Emerging Interdisciplinary Field

Patricia Pettijohn (University of South Florida – St. Petersburg, USA), Allison Etzel (University of South Florida – St. Petersburg, USA) and Anne Killenberg (University of South Florida – St. Petersburg, USA)
DOI: 10.4018/978-1-4666-1897-8.ch011
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Library collection development in support of professional programs in graphic design involves acquisition of materials in all formats and media, with an emphasis on content with high quality visual properties, whether print, digital, or ephemeral. The integral role played by technology and software in graphic design means that meeting the ongoing information technology needs of students and faculty is a challenge. This chapter intends to guide the graphic design librarian in the strategic development of library collections by reviewing the major characteristics of the discipline and literature of graphic design, exploring core resources, genres and formats, and describing their acquisition and organization. An overview of the primary professional organizations in graphic design, along with a brief discussion of accrediting bodies and their requirements is included. Major publishers, content providers, and discovery tools are discussed, and the implications of emerging trends and controversies for collection development are considered.
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Schools of graphic art and design prepare students for a variety of careers, in freelance design studios, corporate design departments, advertising agencies, media production, and new media design offices. Graphic design schools may offer graduate, undergraduate or certificate programs, with widely variable coursework that generally includes the history and theories of visual communication and graphic design, studio art techniques, computer graphics, marketing and advertising, digital and social media, and technical concepts and practices. Programs offer specializations in fields as varied as art direction, illustration, Web design, magazine and book design, container design, branding, and computer animation. With the importance of emerging technologies to the professional design practitioner, information technology, computer-aided design, and social and digital media have become essential components of graphic design education. Library collections supporting graphic design must provide students with resources that support a wide-ranging curriculum, as well as practical resources about the business side of graphic design: how to start a business, find a job, market skills, and develop as an art entrepreneur.

When selecting materials in graphic art and design, the information needs of a diverse community of users must be considered, including scholars engaged in teaching and academic research, undergraduate and graduate students enrolled in graphic design programs, students enrolled in specialized technical institutes, and design professionals. For graphic design practitioners to maintain awareness of emerging trends in graphic design, as well as innovations in technology and software applications, requires ongoing professional development. Research needs of users vary as well, with academic research requiring access to specialized and interdisciplinary databases that abstract, index, and link to the full text content of peer-reviewed journal articles in art criticism and art history, psychology and popular culture, and advertising and marketing. Databases of images, including photographs, artwork, logos, typography, and design portfolios are used by virtually all users, and are core resources for graphic design. These include both proprietary and open access resources.

Although graphic design curricula may emphasize applied art techniques, technical design, and business practices, graphic art programs require substantive collections of works on art history, theory, and criticism, as well as fine print reproductions of works from major museums, artists, and movements. Biographical resources, particularly those that focus on graphic designers, digital media, book arts, illustrators, or on under-represented groups of artists, are frequently requested. Because modern graphic design strives to include visual elements from all cultures and historic eras, graphic design students require information on the art and visual traditions of diverse cultures and countries. Collection strengths may include works of, or about, cartoons, comics, graphic novels and manga, posters, logos, fonts, textiles, and storyboards. Finally, the research and teaching in graphic art and design programs may be concerned not just with the content of the work, but with the container itself. Thus, libraries supporting these programs may choose to collect ephemera that are difficult to acquire, catalog, and preserve (Casiot, 2006).

Collection development activities in graphic design combine standard selection practices, such as use of core bibliographies and reviews, approval profiles and plans, and comparison with peer and aspirant institutions, with more unconventional approaches, such as: perusal of graphic design blogs; monitoring of Interlibrary Loan (ILL) borrowing by graphic design students and faculty; and even use of Amazon reader reviews, where an active community of graphic designers share book lists and reviews. Graphic art and design by definition is a field concerned with visual knowledge in all formats, including not just streaming video and digital image databases, but print examples of graphic design, such as art books. Relevant interdisciplinary areas of interest include semiotics, gaming theory, information theory, color theory, and nonverbal communication. Curricula in design history generally cover major movements and schools, such as Art Nouveau, Bauhaus, and the Arts and Crafts movement, as well as modern influences on graphic design, such as graffiti and street art, psychedelia, and digital expressionism (Erickson, 2007).

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Editorial Advisory Board
Table of Contents
Sara Holder
Sara Holder
Chapter 1
Ann Hallyburton
Libraries’ collection development funding seems limited in the best financial times. In worse economic situations, those resources prove even... Sample PDF
Five Steps to Efficient, Economical Collection Development
Chapter 2
Alison Griffin, Sarah Forzetting
In discussions surrounding collection development and approval plans, one often forgotten aspect of the conversation is the role of vendors in... Sample PDF
Behind the Scenes: Approval Profiles From a Vendor’s Perspective
Chapter 3
Leslie Farison, Georgie L. Donovan
The primary purpose of business research is to gather information in order to aid decision-making. While there are many different users of business... Sample PDF
Out of the Ordinary: Collection Development in Support of Business Curriculum and Research
Chapter 4
Mark P. Bernstein, John Cannan
This chapter examines the changing trends and best practices for collection development in academic law libraries. It begins by examining the... Sample PDF
Evolution and Change in American Legal Education: Implications for Academic Law Collections
Chapter 5
Amauri R. Serrano
This chapter is meant as an overview of collection development for design disciplines in higher education including selection, planning and... Sample PDF
Understanding the Nature of Design and Its Implications for Design Collection Development
Chapter 6
Susan E. Searing
Library and Information Science (LIS) is primarily a graduate program of study which prepares students for careers in librarianship and other... Sample PDF
Shaping the Librarian’s Library: Collecting to Support LIS Education and Practice
Chapter 7
Geoffrey Little
Students in graduate theological programs working toward ordination and a career in ministry in the Christian church require library collections... Sample PDF
Collection Development for Theological Education
Chapter 8
William Baer, Crystal Renfro
This chapter will provide background for practicing librarians who have collection development responsibilities for engineering programs at academic... Sample PDF
Information Sources and Collection Planning for Engineering
Chapter 9
Kathryn L. Zybeck
Librarians responsible for allied health or health sciences materials collect and maintain resources, such as print and electronic books and... Sample PDF
A Question of Degrees: Collecting in Support of the Allied Health Professions
Chapter 10
Cynthia Lenox
This chapter is focused on how academic librarians have responded to the information needs of interdisciplinary programs. A review of literature of... Sample PDF
New Professions, New Opportunities: Collection Development in Support of Interdisciplinary Programs
Chapter 11
Patricia Pettijohn, Allison Etzel, Anne Killenberg
Library collection development in support of professional programs in graphic design involves acquisition of materials in all formats and media... Sample PDF
Graphic Design Collections: Development and Assessment within an Emerging Interdisciplinary Field
Chapter 12
Gwen Vredevoogd
While a solid fine art and art history library collection will certainly support design programs to some extent, there will be other needs as well... Sample PDF
Balancing the Creative and Professional: Collecting For Interior and Fashion Design
Chapter 13
Todd Shipman, Greg Schmidt, Susan Bannon
Maintaining a juvenile collection in a university setting requires a careful consideration of both the juvenile materials market and the academic... Sample PDF
Developing a Juvenile Literature Collection in an Academic Library
Chapter 14
Heidi M. Schroeder
This chapter presents an overview of collection development in support of academic nursing populations, programs, curriculums, and research... Sample PDF
Asking the Right Questions, Finding the Right Answers: Evaluating, Selecting, and Maintaining Academic Nursing Collections
Chapter 15
Esther Carrigan, Ana Ugaz, Heather K. Moberly, Jessica Page, Kristine M. Alpi, Carol Vreeland
The purpose of this chapter is to present the specifics of veterinary collection development within the context of general health sciences... Sample PDF
Veterinary Medicine: All Collections Great and Small
Chapter 16
Victoria Martin
This chapter provides guidelines for developing a university library collection for bioinformatics programs. The chapter discusses current research... Sample PDF
Developing a Library Collection in Bioinformatics: Support for an Evolving Profession
Chapter 17
Alice Daugherty, Will E. Hires, Stephanie G. Braunstein
Louisiana State University (LSU) is a research-intensive co-educational institution and the largest public university in the state of Louisiana. In... Sample PDF
Collection Development for the College of Engineering at Louisiana State University Libraries: Liaison Responsibilities and Duties
Chapter 18
Julie Robinson
This chapter is intended to provide practical advice for academic librarians with collection development responsibilities in the health sciences... Sample PDF
Issues in Collection Development Planning: Supporting the College of Health Sciences and Human Services and the School of Nursing at Murray State University
Chapter 19
Maryvon Côté
The Faculty of Law of McGill University decided to take an unprecedented step in 1999 in replacing the approach of training to undergraduate law... Sample PDF
Building a Transsystemic Law Library Collection
Chapter 20
Susan Swogger
This chapter describes a broad anatomy collection development project undertaken by the Health Sciences Library of the University of North Carolina... Sample PDF
Something for Everyone: The Anatomy Update Project at UNC Chapel Hill Health Sciences Library
Chapter 21
Scott Juskiewicz, Betsy Harper Garlish
Weeding book collections and collaborating with faculty are necessary activities for academic libraries. Librarians, however, are often reluctant to... Sample PDF
Collaborating with Faculty to Weed an Entire Science and Engineering Book Collection
Chapter 22
Michelle Price
Identifying nursing items to purchase for a library collection can be a daunting task, especially since the materials become dated very quickly, and... Sample PDF
Collection Development in Nursing: Weeding for Collection Strength
Chapter 23
Barbara Opar
Most new and even many experienced librarians are initially daunted by collection development and the decision making involved in choosing... Sample PDF
Collection Development in Architecture: A View from the Field
Chapter 24
Sara Holder
Casual observance of curriculum collections in academic institutions will show many similarities, but also many unique aspects and regional trends.... Sample PDF
Academic Curriculum Collections in North America: A Comparative Survey
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