E-Marketplace Adoption Success Factors: Challenges and Opportunities for a Small Developing Country

E-Marketplace Adoption Success Factors: Challenges and Opportunities for a Small Developing Country

Andreja Pucihar (University of Maribor, Slovenia) and Mateja Podlogar (University of Maribor, Slovenia)
DOI: 10.4018/978-1-59140-354-8.ch005
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This chapter introduces e-marketplace adoption success factors as a challenge and opportunity for a small developing country. The chapter offers insights into e-marketplace definitions with e-marketplaces’ business models and business processes. Further it describes opportunities for, and threats to e-marketplaces’ use. Success factors of e-marketplace adoption are divided into three groups: organizational factors, e-marketplace factors and environmental factors. The authors argue that each of these group influences significantly an organization’s e-readiness for e-marketplace adoption. The importance of each of these factors is described on the basis of the results of research, conducted in 119 large organizations in Slovenia. Furthermore, the authors believe that by understanding these factors, organizations will be able to prepare better for successful e-marketplace adoption and successfully exploit important competitive advantages offered by new e-commerce business models.

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Table of Contents
Sherif Kamel
Chapter 1
Carlos Ferran, Ricardo Salim
This chapter uses information theory to study the effect of the Internet and e-business over the digital divide. It develops a framework that... Sample PDF
Electronic Business in Developing Countries: The Digitalization of Bad Practices
Chapter 2
Marwa M. Hafez
This chapter includes discussions pertaining to the role of culture in influencing electronic business diffusion in developing countries. In this... Sample PDF
Role of Culture in Electronic Business Diffusion in Developing Countries
Chapter 3
Magdi N. Kamel
The phenomenal worldwide growth of the Internet and the World Wide Web has made it an important vehicle for both business-to-business (B2B) and... Sample PDF
International E-Commerce: Language, Cultural, Legal and Infrastructure Issues, Challenges and Solutions
Chapter 4
Varadharajan Sridhar, Kala S. Sridhar
This chapter presents a conceptual model that explains how e-commerce adoption in developing countries is affected by various infrastructure... Sample PDF
E-Commerce Infrastructure and Economic Impacts in Developing Countries: Case of India
Chapter 5
Andreja Pucihar, Mateja Podlogar
This chapter introduces e-marketplace adoption success factors as a challenge and opportunity for a small developing country. The chapter offers... Sample PDF
E-Marketplace Adoption Success Factors: Challenges and Opportunities for a Small Developing Country
Chapter 6
Raul Gouvea, Dante Di Gregorio, Suleiman K. Kasicieh
In this chapter, we analyze international differences in e-commerce activity and strategies within Latin America and between Latin and non-Latin... Sample PDF
E-Commerce Activity, Opportunities, and Strategies in Latin America
Chapter 7
Nahed Azab
The development in information and communication technology had an implication on Internet adoption growth rate and especially on Web technology... Sample PDF
Assessing Job Seekers' Acceptance of Online Recruitment in Egypt
Chapter 8
Chandana Unnithan, Bardo Fraunholz
Electronic business is a concept that has been adopted by businesses all over the world. The developing world takes it as a viable economic... Sample PDF
Evolution of Telecommunications and Mobile Communications in India: A Synthesis in the Transition from Electronic to Mobile Business
Chapter 9
Allan M. De Campos Costa, Luiz A. Joia
The scope of this chapter is to investigate the critical factors for the success of stock brokerage processes via the Web, using financial portals... Sample PDF
Critical Success Factors for E-Brokerage: An Exploratory Study in the Brazilian Market
Chapter 10
Alemayehu Molla
This chapter explores the impact of organizational and environmental e-readiness factors on the successful diffusion of e-commerce. It presents a... Sample PDF
E-Readiness and Successful E-Commerce Diffusion in Developing Countries
Chapter 11
Pierre F. Tiako, Irénée N. Tiako
Deficient information and communication technologies (ICT) infrastructure, lack of awareness on e-commerce issues, network payment and secure... Sample PDF
An Overview of E-Commerce Security and Critical Issues for Developing Countries
Chapter 12
Nagla Rizk
This chapter adopts a micro approach towards assessing the e-readiness of small and medium enterprises in the textile industry in Egypt. The... Sample PDF
Venturing the Unexplored: E-Readiness Assessment of Small and Medium Enterprises in Egypt
Chapter 13
Purva Kansal, Amit Kumar Kaushik
In an attempt to influence their pace of development, developing countries around the world try and influence the rate of investment (especially... Sample PDF
Offshore Outsourcing: An E-Commerce Reality (Opportunity for Developing Countries)
Chapter 14
Abdulwahed Mohammed Khalfan, Abdullah Akbar
All forms of business organizations are being drawn into e-commerce and e-business. Electronic commerce is a powerful new way of conducting business... Sample PDF
Adoption and Implementation Obstacles of E-Banking Services: An Empirical Investigation of the Omani Banking Industry
Chapter 15
Ronald M. Lee, Manfred Zielinski, Ramanathan Somasundaram
A critical success factor for developing countries is advancing their intellectual capacity. Nearly all aspects of economic development depend on... Sample PDF
Open Sourcing E-Learning for Developing Countries
Chapter 16
Ala M. Abu-Samaha
This chapter aims to articulate lessons learned from a quantitative study of Internet Technology use in Jordan. To do so, a questionnaire was... Sample PDF
Strategic and Operational Values of E-Commerce Investments in Jordanian SMEs
Chapter 17
Aladdin Moawad Sleem
This chapter provides an overview of the existing e-commerce infrastructure in Developing Countries. A comprehensive survey of all the technologies... Sample PDF
E-Commerce Infrastructure in Developing Countries
Chapter 18
Murray E. Jennex, Donald L. Amoroso
The need to develop a strategy for e-business applications is an important facet of doing business, especially where organizations can provide... Sample PDF
E-Commerce Longitudinal Case Study from Ukraine
Chapter 19
Rajeev Dwivedi, Sushil, Sushil, K. Momaya
Business and industries have faced several changes from the agriculture society to information society. The recent change is due to Information... Sample PDF
E-Business in India: Early Evidence from Indian Manufacturing Industry
Chapter 20
Eusebio Scornavacca Jr., Joao Luiz Becker, Stuart J. Barnes
Information is no longer just a control tool for managers — it is a basic resource as important as raw materials or the human resource.... Sample PDF
Challenges and Opportunities for Information Brokers in Brazil: A Study of Informational Needs of Southern-Brazilian Enterprises When Expanding Their Businesses
About the Authors