MLA
Letaifa, Soumaya Ben. "A New Conceptual Framework for Greater Success with Integration of E-CRM." Business Information Systems: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, IGI Global, 2010, pp. 2214-2228. https://doi.org/10.4018/978-1-61520-969-9.ch134
APA
Letaifa, S. B. (2010). A New Conceptual Framework for Greater Success with Integration of E-CRM. In I. Management Association (Ed.), Business Information Systems: Concepts, Methodologies, Tools and Applications (pp. 2214-2228). IGI Global. https://doi.org/10.4018/978-1-61520-969-9.ch134
Chicago
Letaifa, Soumaya Ben. "A New Conceptual Framework for Greater Success with Integration of E-CRM." In Business Information Systems: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, 2214-2228. Hershey, PA: IGI Global, 2010. https://doi.org/10.4018/978-1-61520-969-9.ch134
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