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What is Customer Requirements

Handbook of Research on Strategic Supply Chain Management in the Retail Industry
Customer Requirements is particular characteristics and specifications of a good or service as determined by a customer.
Published in Chapter:
A Study of Virtual Trial Room
Safa Albadri (IBM, India)
DOI: 10.4018/978-1-4666-9894-9.ch019
Abstract
In todays' Ecommerce websites, the user just picks up apparels and accessories that look good in the images. Once the goods are delivered, they might not be satisfied with the color, size and looks. This results in the return of the apparel. This chapter talks about Virtual trial room as a facility for the online users. This will help the customer to virtually try the apparels for the size. The customers' can also share their trailed clothes on the social media, so that they can get suggestions on it from family, friends, designers, and fashion experts. As the technology advances, the customer can also print out a small piece of the cloth to have a look and feel of the material.
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