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Advanced Methodologies and Technologies in Business Operations and Management
The many different ways a message can be constructed depending on the circumstance.
Published in Chapter:
Effectively Communicating With Group Decision Support Systems Using Information Theory
Jamie S. Switzer (Colorado State University, USA) and Ralph V. Switzer (Colorado State University, USA)
DOI: 10.4018/978-1-5225-7362-3.ch049
Abstract
This chapter describes the results from a case study using information theory to examine the effectiveness of communicating using group decision support system (GDSS) technology. At its most basic level, information theory provides the means to measure the efficiency of communication systems. Using information theory as the theoretical foundation, this chapter examines how the use of GDSS facilitated computer-mediated communication (CMC) for one particular business with respect to entropy, redundancy, and noise, which are key components in information theory.
Full Text Chapter Download: US $37.50 Add to Cart
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Effectively Communicating With Group Decision Support Systems Using Information Theory
The many different ways a message can be constructed depending on the circumstance.
Full Text Chapter Download: US $37.50 Add to Cart
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