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What is Horeca

Impact of Global Issues on International Trade
A distribution channel for food that is characterized by the preparation and marketing of food and beverages that have been purchased in advance.
Published in Chapter:
The Effect of COVID-19 on the Spanish Wine Industry
Bartolomé Marco-Lajara (University of Alicante, Spain), Pedro Seva-Larrosa (University of Alicante, Spain), Lorena Ruiz-Fernández (University of Alicante, Spain), and Javier Martínez-Falcó (University of Alicante, Spain & Stellenbosch University, South Africa)
Copyright: © 2021 |Pages: 22
DOI: 10.4018/978-1-7998-8314-2.ch012
Abstract
The Spanish wine sector has not remained unaffected by the impact of COVID-19. This research aims to analyse the impact of COVID-19 on the Spanish wine sector, quantifying a phenomenon on which there is no academic literature, because although the impact of the pandemic on the wine sector has been studied at a general level, it has not been analysed in the Spanish case. An exploratory approach was adopted for the research in order to analyse the behaviour of the variables that measure the degree of commercialisation of Spanish wine in both the domestic and foreign markets. In addition, the research gathers and quantifies the measures carried out by the Spanish government to help the wine sector overcome the current crisis.
Full Text Chapter Download: US $37.50 Add to Cart
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COVID-19 and Wine Tourism: A Story of Heartbreak
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The Internationalization of the Spanish Wine Industry: An Analysis of Trade Flows and Their Degree of Concentration
An acronym for HOtels, REstaurants and CAterings, used to refer to the food service sector.
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