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What is Non-Governmental Organizations (NGOs)

Handbook of Research on Developing Sustainable Value in Economics, Finance, and Marketing
Non-profit organizations which are not established by the government.
Published in Chapter:
Sustainability Campaigns and Consumer Involvement: Effects of Altruism, Locus of Control, and Long-Term Orientation
Zeynep Balanlı (Boğaziçi University, Turkey) and Özlem Hesapçı (Boğaziçi University, Turkey)
DOI: 10.4018/978-1-4666-6635-1.ch002
Abstract
The main aim of this chapter is to find out the effects of NGO campaigns on consumers in terms of attitude and behavior and discover any relationship between this effect and sustainable personality factors such as altruism, locus of control, and long-term orientation. A survey is conducted with 177 consumers who reside in Turkey for at least two years that are older than 18 years. Experimented with two popular environmental NGO campaigns, results reveal clearly that altruistic personality trait has a positive effect on consumers in terms of behavior. Locus of control and long-term orientation are not correlated with environmental behavior and attitude of consumers. In addition, only age is positively correlated with consumer behavior in one of the campaigns. Demographics are not found to be sufficient to explain consumer behavior in environmental campaigns.
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More Results
Analyzing the Influence and Global Impact of NGOs on the Southern African Regions on Climate Displacement and Refugee Crises
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NGO Sustainability Indicators: Evaluation of Greening Commitments Through Their Website Content
A non-profit organization that operates independently of any government, typically one whose purpose is to address a social or political issue.
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The Impact of NGOs in Rebuilding Higher Education in the Recovery Phase
Independent, non-profit entities that operate at different levels (local, national, or international) to offer aid, support, and specialized knowledge in areas such as education, free from government influence.
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International Healthcare Experiences: Caring While Learning and Learning While Caring
Typically non-profit groups dedicated to specific issues. While many are community-based, national and international NGOs are common. NGOs serve many purposes from empowering those in need to providing service.
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