Online Tutoring

Christa Ehmann Powers (Smarthinking, Inc., USA)
Copyright: © 2010 |Pages: 149
EISBN13: 9781616921743|DOI: 10.4018/978-1-60566-876-5.ch011
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Abstract

This chapter presents a detailed case study of a leading United States-based online learning center, Smarthinking, Inc. Conducting business in an entirely online setting, Smarthinking provides asynchronous and synchronous online tutoring for several general education courses and degree-specific courses, supporting students enrolled in secondary and post-secondary education 24 hours a day, seven days a week throughout the calendar year. Smarthinking employs hundreds of professional educators from around the globe. With an operational infrastructure similar to that of a call center, Smarthinking focuses on educational transactions rather than customer support for cell phones or credit cards. The purpose of this chapter is to provide insight into Smarthinking’s services and its online training and management practices, which have been substantiated by research from various professional fields. This chapter discusses the early development plans, technology infrastructure, organizational systems, and product delivery elements of the organization.
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