Stuart J. Barnes

Stuart J. Barnes is Chair and Professor of Management at the University of East Anglia, UK. Professor Barnes has been teaching and researching in the information systems field for over a decade. His academic background includes a first class degree in Economics from University College London and a Ph.D. in Business Administration from Manchester Business School. He has published three books and more than seventy articles including those in journals such as Communications of the ACM, the International Journal of Electronic Commerce, the e-Service Journal, Electronic Markets, and the Journal of Electronic Commerce Research. Two more books are in progress for 2005.

Publications

Segmenting Brand Value Perceptions of Consumers in Virtual Worlds: An Empirical Analysis Using the FIMIX Method
Stuart J. Barnes, Jan Mattsson. © 2013. 11 pages.
Virtual worlds are emerging as a promising new channel for electronic marketing and brand-related activities. However, like Second Life. This paper examines the spectrum of...
Uncovering Relationships Between Emotional States and Higher-Order Needs: Enhancing Consumer Emotional Experiences in Computer-Mediated Environment
Andrew Pressey, Laura Salciuviene, Stuart Barnes. © 2013. 16 pages.
The purpose of the study is to examine the effects of emotional states on higher-order need attainment in the computer-mediated environment. A survey data were collected from 404...
Segmenting Brand Value Perceptions of Consumers in Virtual Worlds: An Empirical Analysis Using the FIMIX Method
Stuart J. Barnes, Jan Mattsson. © 2011. 11 pages.
Virtual worlds are emerging as a promising new channel for electronic marketing and brand-related activities. However, like Second Life. This paper examines the spectrum of...
In Search of Successful Mobile Advertising: Consumer and Business Perspectives
Stuart J. Barnes, Eusebio Scornavacca, Jonathon McKenzie, Amy Carroll. © 2010. 114 pages.
The deployment of SMS-based marketing campaigns has been noted as a very successful mean of reaching consumers. With this mind, this chapter reports on three different studies...
IS Implementation in the UK Health Sector
Stuart J. Barnes. © 2009. 5 pages.
Since the mid-1980s, the UK public sector has been the subject of wide-ranging reforms involving the introduction of IS and IT. Change has been sought in the ways that services...
Key Issues in Mobile Marketing: Permission and Acceptance
Stuart J. Barnes, Eusebio Scornavacca. © 2009. 12 pages.
The growth and convergence of wireless telecommunications and ubiquitous networks has created a tremendous potential platform for providing business services. In consumer...
Consumer Perceptions and Attitudes Towards Mobile Marketing
Amy Carroll, Stuart J. Barnes, Eusebio Scornavacca. © 2009. 13 pages.
Victoria University of Wellington, New Zealand; University of East Anglia, UK; Victoria University of Wellington, New Zealand
Barcode Applications for M-Business
Eusebio Scornavacca, Stuart J. Barnes. © 2009. 13 pages.
One pertinent area of recent m-commerce development is in methods for personal transaction and information transfer. Several companies around the world have begun to use barcodes...
Key Issues in Mobile Marketing: Permission and Acceptance
Stuart J. Barnes, Eusebio Scornavacca. © 2009. 11 pages.
The growth and convergence of wireless telecommunications and ubiquitous networks has created a tremendous potential platform for providing business services. In consumer...
Consumer Perceptions and Attitudes Towards Mobile Marketing
Amy Carroll, Stuart J. Barnes, Eusebio Scornavacca. © 2009. 12 pages.
Mobile marketing is an area of m-commerce expected to experience tremendous growth in the next 5 years. This chapter explores consumers’ perceptions and attitudes towards mobile...
Key Issues in Mobile Marketing: Permission and Acceptance
Stuart J. Barnes, Eusebio Scornavacca. © 2009. 11 pages.
The growth and convergence of wireless telecommunications and ubiquitous networks has created a tremendous potential platform for providing business services. In consumer...
Customer Perceptions Toward Mobile Games Delivered via the Wireless Application Protocol
Clarry Shchiglik, Stuart J. Barnes, Eusebio Scornavacca. © 2008. 16 pages.
The rapid uptake and increased complexity of mobile phones has provided an unprecedented platform for the penetration of mobile services. Among these, mobile entertainment is...
Interactive E-Government: Evaluating the Web Site of the UK Inland Revenue
Stuart J. Barnes, Richard Vidgen. © 2008. 19 pages.
As government organizations have begun increasingly to communicate and interact with citizens via the Web, providing services has demanded acute understanding of the requirements...
Customer Perceptions Toward Mobile Games Delivered via the Wireless Application Protocol
Clarry Shchiglik, Stuart J. Barnes, Eusebio Scornavacca. © 2008. 16 pages.
The rapid uptake and increased complexity of mobile phones has provided an unprecedented platform for the penetration of mobile services. Among these, mobile entertainment is...
Interactive E-Government: Evaluating the Web Site of the UK Inland Revenue
Stuart J. Barnes, Richard Vidgen. © 2007. 19 pages.
As government organizations have begun increasingly to communicate and interact with citizens via the Web, providing services has demanded acute understanding of the requirements...
Unwired Business: Cases in Mobile Business
Stuart J. Barnes, Eusebio Scornavacca. © 2006. 296 pages.
Unwired Business: Cases in Mobile Business provides a source of high-quality, practical case studies of the planning, implementation and use of mobile and wireless data solutions...
Strategic Implications of M-Banking Services in Japan
Eusebio Scornavacca, Stuart J. Barnes. © 2006. 15 pages.
This chapter explores the state of the art of mobile (m-) banking in Japan. In Japan, in early 2005, there were more than nearly 100 million users of mobile Internet services. A...
Customer Perceptions Toward Mobile Games Delivered via the Wireless Application Protocol
Clarry Shchiglik, Stuart J. Barnes, Eusebio Scornavacca. © 2006. 18 pages.
The rapid uptake and increased complexity of mobile phones has provided an unprecedented platform for the penetration of mobile services. Among these, mobile entertainment is...
Barcode Applications for M-Business
Eusebio Scornavacca, Stuart J. Barnes. © 2006. 16 pages.
One pertinent area of recent m-commerce development is in methods for personal transaction and information transfer. Several companies around the world have begun to use barcodes...
Key Issues in Mobile Marketing: Permission and Acceptance
Stuart J. Barnes, Eusebio Scornavacca. © 2006. 13 pages.
The growth and convergence of wireless telecommunications and ubiquitous networks has created a tremendous potential platform for providing business services. In consumer...
Consumer Perceptions and Attitudes Towards Mobile Marketing
Amy Carroll, Stuart J. Barnes, Eusebio Scornavacca. © 2006. 15 pages.
Mobile marketing is an area of m-commerce expected to experience tremendous growth in the next 5 years. This chapter explores consumers’ perceptions and attitudes towards mobile...
Wireless Sales Force Automation in New Zealand
Brett Walker, Stuart J. Barnes. © 2006. 17 pages.
Mobile and wireless technologies are deeply affecting the way many organizations do business. Among the several types of wireless applications, business-to-employee (B2E)...
From Seeking Information to Transacting: The Impact of Web Site Quality on E-Taxation
Stuart J. Barnes, Richard Vidgen. © 2005. 26 pages.
As government organisations have begun increasingly to communicate and interact with citizens via the Web, providing services has demanded acute understanding of the requirements...
Challenges and Opportunities for Information Brokers in Brazil: A Study of Informational Needs of Southern-Brazilian Enterprises When Expanding Their Businesses
Eusebio Scornavacca Jr., Joao Luiz Becker, Stuart J. Barnes. © 2005. 17 pages.
Information is no longer just a control tool for managers — it is a basic resource as important as raw materials or the human resource. Consequently, it is a significant...
IS Implementation in the UK Health Sector
Stuart J. Barnes. © 2005. 4 pages.
Since the mid-1980s, the UK public sector has been the subject of wide-ranging reforms involving the introduction of IS and IT. Change has been sought in the ways that services...
The eQual Approach to the Assessment of E-Commerce Quality: A Longitudinal Study of Internet Bookstores
Stuart J. Barnes, Richard Vidgen. © 2005. 21 pages.
Understanding the customer is a key aspect of developing any e-commerce offering. In doing so, organizations can improve their offerings over time and benchmark against...
Interactive E-Government: Evaluating the Web Site of the UK Inland Revenue
Stuart J. Barnes, Richard Vidgen. © 2004. 22 pages.
As government organizations have begun increasingly to communicate and interact with citizens via the Web, providing services has demanded acute understanding of the requirements...
Known by the Network: The Emergence of Location-Based Mobile Commerce
Stuart James Barnes. © 2003. 19 pages.
The use of mobile telecommunications devices for commercial transactions, coined mobile (m-) commerce, has been an emerging trend since the late 1990s. As the phenomenal growth...
The Wireless Application Protocol: Strategic Implications for Wireless Internet Services
Stuart J. Barnes. © 2003. 17 pages.
Individually, the Internet and mobile telephony have witnessed extraordinary growth during the last decade. However, only recently have these two areas of technological...
Experiences in SIS Implementation in UK Healthcare
Stuart J. Barnes. © 2002. 24 pages.
Implementing large strategic IS in the UK health sector has recently become the subject of much debate, as hospitals have undergone wide-reaching government-led institutional...
Experiences in Strategic Information Systems Implementation in UK Healthcare
Stuart J. Barnes. © 2001. 20 pages.
Implementing large strategic IS in the UK health sector has recently become the subject of much debate, as hospitals have undergone wide-reaching government-led institutional...