Do You Have an Inquiry?: Don't Walk; Chat! An Assessment of the Use of the Live-Chat Reference Service at the University of Ghana

Do You Have an Inquiry?: Don't Walk; Chat! An Assessment of the Use of the Live-Chat Reference Service at the University of Ghana

DOI: 10.4018/978-1-6684-7693-2.ch004
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Abstract

Virtual reference services are used in academic libraries to provide real-time information services to users. The use of the live-chat service was assessed to determine the frequency and use of virtual reference services and the types of questions asked. The mixed methods approach was employed in this study. One thousand seven hundred and thirteen (1713) chats were assessed to be valid for the study. Thematic content analysis was carried out to identify common themes, after which descriptive and inferential analyses were carried out in SPSS. The study revealed that of the 1713 valid chats initiated by users, 340 (19.8%) were answered directly, while 1373 (80.2%) chats were not answered. Also, the live-chat service was used throughout the 24 hours of the day, with noon (12 noon) being the peak time. It was recommended that librarians be available at all times to attend to the request and queries of users. Also, training programmes can be organised for librarians to answer the different reference questions and be adept in providing VRS.
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Introduction

In today’s technology-enabled environment, academic libraries are positioning themselves strategically to meet the changing demands of users and the challenges that might arise from the diversity of their academic pursuits. These libraries are pivotal in enhancing teaching, research, and learning within the institutions in which they are established. Providing real-time access to information by academic libraries in higher education institutions is essential to the success of the learning, teaching, and research pursuits of students, faculty, researchers, and staff. To satisfy users' information needs in their parent institutions that may arise from their academic pursuits, academic libraries collect, organise, disseminate, preserve, and retrieve information using modern technologies to provide efficient library services in an academic community.

Typically, academic libraries have various departments and or sections responsible for the collection and management of the library’s collection, namely: the Reference Services Department, Acquisitions Department, Cataloguing Department, Digitization Department, Technical Services Department, and Special Collections Department, among others depending on the needs of its parent institution. The Acquisitions Department, Cataloguing Department, Digitization Department, and Technical Services Department perform back-end services and functions and so may not deal directly with the library users (Bopp & Smith, 2011). On the other hand, the Reference Services Department and Special Collections Department provide direct services to users to satisfy their information needs. The need to provide users with accurate, timely, and valuable information and satisfactory library services led to the establishment of reference services in the early 20th century (Fakundu & Saleh, 2015).

The Reference Services Department is the main section of the library in direct contact with the user community. It is usually the first point of call in many academic libraries where users make inquiries and request information. The Reference Services Department can be said to be the library’s front desk. The Reference Services Department provides tremendous assistance for users, whether face-to-face or virtual via the internet. The Reference Unit or Department is mainly controlled by a Professional Librarian who is vested in the art of providing reference services. The Unit or Department usually has a Help Desk with trained Library Assistants or Reference Assistants to provide reference services to users under the supervision of the Professional Reference Librarian. These librarians are also knowledgeable of the resources in the library and therefore act as intermediaries to connect the library’s users with its resources (Bandyopadhyay & Boyd-Byrnes, 2016). They assist users with locating, evaluating, and retrieving of library’s information resources. The traditional or face-to-face reference interaction occurs when the user and the librarian are physically present at the Reference unit or service point in the academic library. The reference interaction also known as a reference interview, is a conversation between the Reference Librarian or assistant to understand the information needed or query by the user. The Reference Librarian and Staff at the Reference Desk or Unit need to be approachable, possess optimal listening skills, and be interested in engaging the user to to understand his/her information need clearly. With the emergence of technology, the traditional-face-to face reference interaction, is giving way to providing reference services remotely or virtually, thereby changing the role, functions, and responsibilities of the Reference Services Unit or Department (Olubiyo & Jamogha, 2022).

Key Terms in this Chapter

Virtual Reference Services: Virtual Reference Services is the provision of synchronous and asynchronous reference services to users over the internet mostly through the library’s website or homepage.

Research/Search Questions: Research/search questions are classified as in-depth research question. They are lengthy in nature and may require detailed assistance and time to answer. It may take days of research by the reference librarian to answer.

Academic Libraries: An academic library is established by a university or tertiary institution to collect and maintain a collection tailored to its parent institution’s taught courses and recreational needs.

Ready Reference Questions: Ready reference questions are questions that require single, straightforward answers. They may require ready-reference information sources such as almanacs, handbooks, and dictionaries among others, to answers to them.

Reference Librarians: Reference librarians are the librarians at the front desk of academic libraries responsible for helping users identify, retrieve, and evaluate information to satisfy their information needs.

Specific Search Questions: Specific search questions are those questions that may require multiple information sources to answer. They may also require a demonstration of the use of library resources such as how to access electronic resources remotely.

Directional Questions: Directional questions are those questions that seek geographical locations within and around the library. They are ‘self-evident’ and may require directional assistance locating spaces and materials within the library.

Chat Reference: Chat reference is a real-time synchronous and asynchronous remote chat with the librarian, usually on the library’s website or homepage.

Reference Services: Reference services are the direct personal assistance library users receive to meet their information needs. These services are provided at the Reference Services Department by a Professional Library assisted by trained Library Staff.

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