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What is Dynamic Content

Chapter 699
Encyclopedia of Information Science and Technology, Fourth Edition
Internet content that can be modified and uploaded quickly which keeps users ‘up-to-the-minute.’
Published in Chapter:
Revisiting Web 2.0
Michael Dinger (University of South Carolina Upstate, USA) and Varun Grover (Clemson University, USA)
Copyright: © 2018 |Pages: 10
DOI: 10.4018/978-1-5225-2255-3.ch699
Abstract
This chapter revisits and considers the application of Web 2.0 technologies in contemporary business environments. Web 2.0 refers to a general category of internet technologies and content development that lean on the contributions of many individual users to create value. These technologies are characterized by rich media, a dynamic nature, social networking elements and distributed contributions. The chapter presents three major Web 2.0 archetypes: blogs, wikis and social networking sites. It concludes with a value-oriented framework designed to guide firms in the development of Web 2.0 initiatives.
Full Text Chapter Download: US $37.50 Add to Cart
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Chapter 117
The Web 2.0 Trend: Implications for the Modern Business
Internet content that can be modified and uploaded quickly which keeps users ‘up-to-the-minute.’
Published in Chapter: The Web 2.0 Trend: Implications for the Modern Business; From: Encyclopedia of E-Business Development and Management in the Global Economy
Full Text Chapter Download: US $37.50 Add to Cart
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