Entrepreneurship in Emerging Markets and Intrapreneurship Within Organizations: Driving Innovation

Entrepreneurship in Emerging Markets and Intrapreneurship Within Organizations: Driving Innovation

R. Somasundaram (Department of Management Studies, Kongu Engineering College, Erode, India), S. Varalakshmi (Economics and Business Studies Department, Mazoon College, Muscat, Oman), Hassan Sanadi (Department of Business Studies, College of Economics and Business Administration, University of Technology and Applied Sciences, Oman), Ramandeep Saini (Chandigarh Business School of Administration, Landran, India), Somu Chinnusamy (Research and Development, RSP Science Hub, Coimbatore, India), and Boopaathi S. (Department of Mechanical Engineering, Muthayammal Engineering College, Namakkal, India)
Copyright: © 2025 | Pages: 32
DOI: 10.4018/979-8-3693-3100-2.ch011

Abstract

This chapter looks into the ever-changing scenes of entrepreneurship in future markets and intrapreneurship inside well-established companies. It explores the unique hurdles and chances entrepreneurs face when they enter growing economies, deal with rules and regulations, and try to make the most of untouched market potential. Also, the chapter explored how intrapreneurship helps new ideas grow within organizations, giving employees the power to lead new projects, shake up old ways of thinking, and push company growth. It offers real-world examples and industry knowledge to outline ways for entrepreneurs to succeed in different global settings, stressing the need to be quick, adapt, and think ahead. This chapter examines the things that are alike and different between new business ventures in growing markets and activities within big companies that act like startups. It points out why it's crucial to encourage new ideas in both of these environments.
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