Implementing Electronic Commerce in SMEs: Process and Barriers

David Tucker (Manchester Metropolitan University Business School, UK) and Anthony Lafferty (Manchester Metropolitan University Business School, UK)
Copyright: © 2004 |Pages: 29
EISBN13: 9781605665016|DOI: 10.4018/jeco.2004100102
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Abstract

Partwell Limited is a small to medium sized (SME) manufacturing and supply company based in the United Kingdom. This case study discusses the circumstances that led the company to consider the implementation of two Internet Web sites for the purpose of conducting Electronic Commerce (e-commerce). The history and culture of Partwell are described, as are the histories and characteristics of key personnel involved in this e-commerce project. Furthermore, the company’s previous experience with information and communication technology (ICT) is described. Following on from this the process by which e-commerce was introduced into the company is explained. This information provides the background for analyzing the case study. Finally, the case study goes on to show the importance of SMEs to the economy of the UK and identifies the main factors that inhibit SMEs from adopting e-commerce. The tangible benefits and consequences of this e-commerce project are identified.
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