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What is Mature Faculty

Strategies for Attracting, Maintaining, and Balancing a Mature Workforce
Are those 40 or older and with the rank of associate professor or professor.
Published in Chapter:
The Social Media Imperative: Adopting Social Media Usage Practices That Support Faculty Career Advancement
Elsa Camargo (University of Arkansas, USA)
DOI: 10.4018/978-1-7998-2277-6.ch009
Abstract
As the usage of social media among faculty increases, it has become pressing for institutions to find ways to monitor and support this activity. In some cases, academic administrators have responded by reprimanding faculty members through suspension and forced leaves of absence. This chapter focuses on the role social media play in the careers of faculty, the function a mature workforce (senior faculty and administrators) has in adequately supporting junior faculty's use of social media, and on how institutions equip mature senior faculty and administrators (MSFAs) with the necessary skills to manage junior faculty's use of social media for the purpose of balancing a mature workforce in academia.
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