Ali Ghorbani

Dr. Ali Ghorbani is an assistant professor of business administration in Payame Noor University (PNU), IRI. He holds PhD, M.Sc and B.Sc degrees in business administration from PNU. Ghorbani has published more than 35 manuscript and presented several papers in international and national journals and conference about e-commerce, e-business, e-banking, e-entrepreneurship, IT application in organizations and marketing strategies. In addition to he has attained the first rank at MCs Examination of Islamic Azad University, he has won third rank award in 6th Scientific Congress of Payame Noor University Students. Now, he is member of editorial board of several international journals. He has contributed in several special issues of journals and books as a member of editorial board.

Publications

Market Research Methodologies: Multi-Method and Qualitative Approaches
Market Research Methodologies: Multi-Method and Qualitative Approaches
Amandeep Takhar-Lail, Ali Ghorbani. © 2015. 300 pages.
Human inquiry has served as the impetus for a number of developments throughout history. Seeking new knowledge about the world around us helps to drive our progress and push us...
Marketing in the Cyber Era: Strategies and Emerging Trends
Marketing in the Cyber Era: Strategies and Emerging Trends
Ali Ghorbani. © 2014. 357 pages.
The growth of new technologies, internet, virtualization, and the globalization of production and consumption has given focus on new marketing strategies in the cyber era. This...
E-Service Marketing
E-Service Marketing
Ali Ghorbani, Emel Kursunluoglu Yarimoglu. © 2014. 8 pages.
In the cyber era, the extension of the information economy and electronic networks has caused the shifting of the economy from goods to services and emerging e-service marketing....
Application of RFID Technology in Banking Sector
Application of RFID Technology in Banking Sector
Lotfollah Forozandeh Dehkordi, Ali Ghorbani, Ali Reza Aliahmadi. © 2013. 16 pages.
Nowadays, the banks are using new technologies to provide better services to customers. One of these new technologies is RFID. In this chapter first a brief introduction...
Toward a Conceptual Framework for Verification and Analysis of Effective Factors in Successful Implementation of Electronic Banking
Toward a Conceptual Framework for Verification and Analysis of Effective Factors in Successful Implementation of Electronic Banking
Mirza Hassan Hosseini, Ali Ghorbani. © 2011. 18 pages.
Nowadays, e-banking plays an important role in e-society and human life. Imagine an e-society without e-banking is not possible. The e-banking is considered as an enabler factor...
Application of RFID Technology in Banking Sector
Application of RFID Technology in Banking Sector
Lotfollah Forozandeh Dehkordi, Ali Ghorbani, Ali Reza Aliahmadi. © 2011. 15 pages.
Nowadays, the banks are using new technologies to provide better services to customers. One of these new technologies is RFID. In this chapter first a brief introduction...
Desired State of Entrepreneurial IT Organizations: An Analysis Based on Iran’s SMEs
Desired State of Entrepreneurial IT Organizations: An Analysis Based on Iran’s SMEs
Mohammad Ali Sarlak, Ali Ghorbani, Hosein Abbasi Esfanjani, Mirza Hassan Hosseini. © 2010. 14 pages.
In recent years, developing countries have been faced with the problem of an increased number of unemployed people, requiring more attention on expanding the enterprising culture...