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About Us

Bahar Divrik

Bahar Divrik completed a PhD in 2022 at Istanbul Medipol University.

Publications

Organizational Sustainability, Legitimacy, and Multinational Companies

Organizational Sustainability, Legitimacy, and Multinational Companies

Bahar Divrik. © 2024. 22 pages.

The aim of this book chapter is to anlayze how internationalization of multinational companies affect organiational sustainability. Organizational sustainability has a...

International Marketing Strategies for SMEs in the Digital World

International Marketing Strategies for SMEs in the Digital World

Bahar Divrik. © 2024. 16 pages.

Digital technologies have totally changed the business world and Small and Medium Enterprises (SMEs) have truly been affected by this change. SMEs, which are the main actors of...

International Market Entry Strategies

International Market Entry Strategies

Bahar Divrik. © 2023. 10 pages.

Entry mode selection is one of the most strategic aspects of international business. The selection of international market entry strategy is an institutional decision that...