Camaron Loritts

Camaron Loritts is a proud native of North Carolina. Her career in higher education was extensive and impactful, with significant roles in programs like the McNair Scholars Program and her contributions to Wake Forest's Center for Research, Engagement, and Collaboration for African American Life. Camaron's work focused on the sociocultural impact of Black women's aesthetics and hair on their experiences in higher education. In a remarkable transition, Camaron Loritts shifted her skills and knowledge to the tech industry, with the intent of merging her background in higher education with her passion for advancing Black hair culture. This visionary move allowed her to incorporate her academic insights into a new journey, where she's committed to making a difference. Camaron is the proud owner of Froxy Beauty, a social impact beauty business that empowers Black women and Black-owned beauty businesses. Her venture provides not only high-quality beauty products but also serves as an educational and uplifting platform. Camaron's commitment to diversity and inclusion is evident in her work, where she redefines beauty standards and encourages self-confidence. With two degrees from UNC Greensboro, including a Master's in Women, Gender, and Sexuality Studies, Camaron Loritts' lifelong dedication to education, empowerment, and beauty innovation continues to inspire others on their own unique journeys.

Publications

Transitioning: Examining Black Women's Hair Stories in Entering Higher Education
Transitioning: Examining Black Women's Hair Stories in Entering Higher Education
Kernysha L. Rowe, Afiya Mbilishaka, Destiny Bell, Whitney Harris, Camaron Loritts. © 2024. 22 pages.
Hair is so culturally significant within the lives of Black women that the transition from high school to college forces Black female college students to make arduous decisions...