L. G. Honey Singh

L. G. Honey Singh was born in Ranchi, India, in 1994. She received her B.Com Degree from St. Xavier's college, Ranchi, Jharkhand, India, in 2016 and M.Com Degree in the field of Finance from St. Xavier's College, Jharkhand, India, in 2018 and she also completed her MBA Degree in the field of dual financial market in 2021. As a Research Scholar, she is currently doing a Ph.D. from Ranchi University in the field of Finance. In future, this work provides a ideas on herding behavior.

Publications

The Herding Behavior of Investors in the Indian Financial Market: An Insight Into the Influence of Social Media
The Herding Behavior of Investors in the Indian Financial Market: An Insight Into the Influence of Social Media
L. G. Honey Singh, Kishlay Kumar. © 2024. 21 pages.
The study explores the phenomenon of herding behavior among investors in the Indian financial market with a specific focus on the influence of social media. Herding bias impacts...
To Examine the Influence of Digital Marketing and Celebrity Endorsement on Consumer Purchase Intention of Mutual Funds
To Examine the Influence of Digital Marketing and Celebrity Endorsement on Consumer Purchase Intention of Mutual Funds
Kishlay Kumar, L. G. Honey Singh, Karan Pratap Singh, Puja Mishra. © 2024. 18 pages.
The purpose of this study is to examine the influence of digital media marketing and celebrity endorsement on consumer purchase decisions toward mutual funds investment....