Magdalena Tomala

Magdalena Tomala is a Professor at the Kielce University of Technology. Conducts research on governance in public policies and international relations in the Baltic Sea Region. The main areas of research are economy, sustainable development, ecology, and international cooperation. Author of the monographs Greenland, in the System of international relations in the light of Immanuel Wallerstein's systems-worlds theory (2016); Sustainable Development in the Baltic Sea Region (2020); co-authored monographs: Politics and Development in the North American Arctic (2021); Public Policy and the Impact of COVID-19 in Europe (2022).

Publications

Effectiveness of Territorial Marketing for the Polish Tourism Brand
Effectiveness of Territorial Marketing for the Polish Tourism Brand
Magdalena Tomala, Joanna Radowicz. © 2024. 17 pages.
Territorial marketing influences economic growth in Polish cities. The effectiveness of activities, which territorial marketing carried out, should have resulted in a coherent...