Martial Tangui Kadji Ngassam

Martial Tangui Kadji Ngassam is a holder of a PhD in management science in business strategy obtained at the University of Versailles Saint Quentin-en-Yvelines in France, Martial Kadji Ngassam is a lecturer at ESSEC Douala / University of Douala and Associate Researcher at the University of Versailles Saint Quentin-en-Yvelines. His research focuses on the sustainability of free software business models. He also works on the digital transformation of companies, mainly on subjects related to the appropriation of Information Technologies (IT). In addition, his teaching at ESSEC Douala and Paris Saclay University focuses on the management of information systems, digital marketing and strategy.

Publications

Deployment of Blockchain Technologies in Africa: Challenges and Conditions of Success for the Performance of the Supply Chains of Cameroonian Firms
Martial Tangui Kadji Ngassam, Jean Babei, Serge Guy Biloa. © 2023. 18 pages.
The problem of this chapter is to understand how technological developments, in particular blockchain applications, affect the performance of the supply chains of companies based...