Muhammed Fatih Cevher

Muhammed Fatih Cevher is an assistant professor at munzur university. He conducts academic studies on digital marketing, social marketing and international marketing.

Publications

Digital Marketing and Customer Experience Strategy: Leveraging Digital Channels for Marketing and Customer Engagement
Muhammed Fatih Cevher. © 2024. 19 pages.
This study examines the importance of using digital channels in increasing marketing and customer loyalty by addressing digital marketing and customer experience strategies. The...
The Impact of Social Marketing and Corporate Social Responsibility on Energy Savings as a Competitive Strategy
Filiz Mızrak, Muhammed Fatih Cevher. © 2023. 16 pages.
In today's globalizing world, corporate social responsibility has become a necessity for businesses. The corporate social responsibility approach, which is based on the...