Rashed Isam Ashqar

Rashed Isam Ashqar has a Ph.D. in Finance in 2022 from the University of Porto in Portugal. He completed his Master's degree in Finance in 2018 at the University of Minho in Portugal and his Bachelor's degree in Accounting in 2016 from An-Najah National University in Palestine. He is an Invited Professor at the Faculty of Economics at the University of Algarve. He is a Post Doctoral Researcher at the School for Management, Hospitality, and Tourism at the University of Algarve. Also, he is a Collaborator Researcher at the Centre for Tourism, Sustainability, and Well-being (CinTurs) and he is a Researcher at the Center for Economics and Finance at the University of Porto. His main research interests are Behavioral Finance, Household Finance, Tourism, and Hospitality. OCID id: 0000-0001-5078-5449

Publications

The Potentialities of CRM to Increase Personalization in Hospitality
The Potentialities of CRM to Increase Personalization in Hospitality
Rashed Isam Ashqar, Célia Maria M.Q. Ramos. © 2024. 27 pages.
Personalization allows customers to access customized information more efficiently at any time. The importance of applying personalization in smart technology expanded during the...
Measuring Consumer Behavior in Hospitality for Enhanced Decision Making
Measuring Consumer Behavior in Hospitality for Enhanced Decision Making
Célia M.Q. Ramos, Carlos M.R. Sousa, Nelson M.S. Matos, Rashed Isam Ashqar. © 2023. 295 pages.
To improve the hospitality and tourism services provided to customers, it is necessary for managers to acquire knowledge about their customers’ and prospects’ journeys in order...
Capital Indicators for Hotel Customer Experience to Support Strategic Management
Capital Indicators for Hotel Customer Experience to Support Strategic Management
Célia M.Q. Ramos, Rashed Isam Ashqar, Nelson Matos, Carlos M. R. Sousa. © 2023. 22 pages.
Information management is crucial to control and correct the deviations of the organization and support the decision-making process in tourism and hospitality. It is also...