Runping Zhu

Serene Runping Zhu received her Bachelor of Law from Sichuan University (China), Master of Arts from Sichuan University (China), Master of Communication Studies from Nanyang Technological University (Singapore), and Doctor of Philosophy (August 2020) from the University of Western Australia (Australia). Currently Dr. Zhu is an Associate Professor at School of Journalism and Communication, Lanzhou University, China. Dr. Zhu’s research interests include foreign students’ and immigrants’ media usage and cultural adaptation, women's working conditions from domestic workers to the glass ceiling, representation & framing research, social media & society, AI and journalism education, interactions between humans and virtual influencers and avatars, and the media systems in Australia and China.

Publications

Riding the Dragon: The Emergence and Impact of Over-the-Top Media in China
Mohamad Zreik, Runping Zhu. © 2024. 16 pages.
This chapter examines the growth and influence of over-the-top (OTT) media within China's unique economic and legal context. It examines the business models, revenue sources...