Sandra Martínez Costa

Sandra Martínez Costa has an Advertising and Public Relations degree and Ph.D. Professor at the University of Coruña since 2004. She has taught about filmmaking, cinematography, and montage, among other subjects. Her research works focus on the use of product placement in audiovisual fiction, and also studies on advertising in new media, augmented reality, and video games.

Publications

Are There Hate Speeches on Spanish Television?: Methodological Proposal and Content Analysis Over the 2020 Year
Are There Hate Speeches on Spanish Television?: Methodological Proposal and Content Analysis Over the 2020 Year
Sandra Martínez Costa, Teresa Nozal Cantarero, Antonio Sanjuán Pérez, José Juan Videla Rodríguez. © 2023. 17 pages.
Few academic studies focus on hate speech on television. That is partly due to the difficulty of obtaining and analyzing broadcast content. However, the spread of those hate...