Silvia Fernandes

This work analyzes academic work from 2004 to 2020 with an influence on the blueprint for sustainable tourism innovation strategies. Criteria used include verifying which are the...

This work results from an internship of two months at a new company of digital media, to evaluate its ‘maturity' in terms of social media performance. For pursuing this...

This work intends to verify if there is academic research that proposes innovative strategies for sustainable tourism. It analyses 70 valid documents including theses...

Departments in enterprises can benefit from visual management (VM) methods. This involves observing a framework of planning activities on a desktop. The information should be...

The chapter intends to exemplify process innovation challenges and trends. A case is studied—stock management—at an important enterprise in Portugal. It involves the analysis and...

In the information age, activities and business models have become different. Factors such as new technologies and social media influence consumer behavior due to the variety of...

The choice of this work arises from the interest in the topics of innovation and technology transfer in the context of launching new services to target people. The authors sought...

In the information age, factors such as globalization and new technologies have influenced consumers' choices. Many companies are connecting with them in a creative way....

This chapter compares several academic works in order to analyse if they use innovative approaches for sustainable tourism. It analyses 70 stable documents including theses...

This chapter addresses the communication between information technology/information systems (IT/IS) professionals and their users in the corporate environment of the city of...

Any change in customer’s behaviour affects the customer’s value. In addition, profitability and economic viability also change. Most companies still do not know entirely their...