U. Zeynep Ata

U. Zeynep Ata is an Assistant Professor of Operations and Supply Chain Management at Boğaziçi University Department of International Trade, Istanbul, Turkey. Dr. Ata has a degree in Industrial Engineering from Istanbul Technical University. She completed her MBA degree at METU and PhD in Management at Boğaziçi University. Dr. Ata teaches undergraduate and graduate level courses in International Logistics, Supply Chain Management, Strategic Sourcing Management and Statistics. Her research interests include Supply Chain Management, Strategic Sourcing, Decision Processes and Models in Logistics and Sustainability in Supply Chains.

Publications

Internationalization of Retailing: The Case of Turkish Ultra-Fast Grocery Delivery Retailer Getir
Internationalization of Retailing: The Case of Turkish Ultra-Fast Grocery Delivery Retailer Getir
M. G. Serap Atakan, U. Zeynep Ata. © 2023. 19 pages.
In today's business world, consumers looking for convenience and speed are engaging in online and mobile shopping. In the grocery sector, there is growing demand for fast...
Adoption of Wearable Technology Devices: A Cross-Cultural Study
Adoption of Wearable Technology Devices: A Cross-Cultural Study
Bengi Meriç Benderlioğlu, U. Zeynep Ata. © 2022. 16 pages.
With rapid change in technology worldwide, innovative products such as wearable technology devices tend to have an uprising trend. Consumers, however, are not necessarily...
Effects of Sustainable Supply Chain Management on Responsible Investment Through ESG Indicators
Effects of Sustainable Supply Chain Management on Responsible Investment Through ESG Indicators
U. Zeynep Ata, Gözde Ünal. © 2018. 11 pages.
Besides financial indicators, investors started to utilize sustainability performances of companies in their decision making. With this awareness and trend, the number of ESG...