Vinod Sharma

Vinod Sharma is an Associate Professor at Christ Institute of Management, Ghaziabad (Delhi-NCR), India. He has around 9 years of experience in teaching and over 7 years of industrial experience at different levels of management, prepare him to be an effective researcher and instructor. He is specialized in Marketing Strategy, Marketing Analytics, Consumer Behaviour, Sales Management and International Business. He has authored 32 papers in national and international journals and also completed in 2 International projects with Yale University, USA on Climate Change and Business Strategy. He has been involved in many consultation research projects, conducted various research workshops and also conducted training program in association with MSME and FIEO on various subjects of management. He is MBA from University of Wales, UK and PahD in Management from University of Indore, India.

Publications

Cross-Cultural Business Education: Leading Businesses Across the Cultures
Chandan Maheshkar, Vinod Sharma. © 2021. 35 pages.
Today, the scenario of cross-cultural businesses has made it incomparable to the earlier practices as well as an academic phenomenon, due to increasing internationalization and...
Handbook of Research on Cross-Cultural Business Education
Chandan Maheshkar, Vinod Sharma. © 2018. 463 pages.
Due to the impact of globalization, business practices have been constantly evolving throughout the twenty-first century. Teachers and instructors are faced with the challenges...
Cross-Cultural Business Education: Leading Businesses Across the Cultures
Chandan Maheshkar, Vinod Sharma. © 2018. 35 pages.
Today, the scenario of cross-cultural businesses has made it incomparable to the earlier practices as well as an academic phenomenon, due to increasing internationalization and...
Cultural Problems During an International Joint Venture: A Study of Sino-Indian Joint Venture
Vinod Sharma, Chandan Maheshkar, Disha Chandra. © 2018. 22 pages.
In the brace of globalization, the number of international joint ventures (IJVs) has shown a steep rise over the past two decades, with the aim of becoming more globally unified...