Enhancing Public Engagement for Green Diwali: An Initiative of Centre for Sustainability, Growth, and Development (CSGD)

Literature Review

Literature has discussed various perspective of festivals. These perspectives are related to impact of music on festivals, festival and local tourism, cultural identity due to festivals (Vartosis, 2006; Raj 2003; Hall, 2001). According to Yolal et. al (2009) festival are very important for the organizers as well. For example, government promotes festival for various strategic reasons (Allen et al., 2002). Festivals and events provide residents an opportunity to participate in community activities (Chwe, 1998). Members of the society can earn economic benefit along with better social and cultural bonding which may lead to preserving the traditions and customs of a particular community (Kaur and Kaul, 2017).