MLA
Bhattacharya, Subhajit, and Vijeta Anand. "An Empirical Study to Find the Road-Map for Understanding Online Buying Practices of Indian Youths." Global Branding: Breakthroughs in Research and Practice, edited by Information Resources Management Association, IGI Global, 2020, pp. 359-376. https://doi.org/10.4018/978-1-5225-9282-2.ch018
APA
Bhattacharya, S. & Anand, V. (2020). An Empirical Study to Find the Road-Map for Understanding Online Buying Practices of Indian Youths. In I. Management Association (Ed.), Global Branding: Breakthroughs in Research and Practice (pp. 359-376). IGI Global. https://doi.org/10.4018/978-1-5225-9282-2.ch018
Chicago
Bhattacharya, Subhajit, and Vijeta Anand. "An Empirical Study to Find the Road-Map for Understanding Online Buying Practices of Indian Youths." In Global Branding: Breakthroughs in Research and Practice, edited by Information Resources Management Association, 359-376. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-5225-9282-2.ch018
Export Reference