E-Business Education for Everyone: Developing and Implementing Breakthrough Strategies (Or How Can IT Practitioners and Educators Make Computer Morons Surf and Steer on E-Business Space)

E-Business Education for Everyone: Developing and Implementing Breakthrough Strategies (Or How Can IT Practitioners and Educators Make Computer Morons Surf and Steer on E-Business Space)

Rumel V. Atienza (De La Salle University, Philippines)
Copyright: © 2003 |Pages: 10
DOI: 10.4018/978-1-93177-753-7.ch026
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Abstract

Since its inception at the close of the past millennium, e-business has rapidly and continuously changed the conduct of business. However, the incoming generation of the Philippine workforce, particularly those who do not have sufficient exposure to computer technology and business, may not be able to cope, due to lack of academic preparation. Information technology practitioners and academicians can turn this threat into an opportunity by adopting a system of breakthrough practices in e-business education based on benchmarking studies in various universities in Asia and North America. The system proved to be highly effective, based on its pilot run.

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