MLA
Shams, S. M. Riad. "Competitive Advantage in Market Space: Implications of Relationship Marketing." Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2015, pp. 1075-1094. https://doi.org/10.4018/978-1-4666-7357-1.ch050
APA
Shams, S. M. (2015). Competitive Advantage in Market Space: Implications of Relationship Marketing. In I. Management Association (Ed.), Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications (pp. 1075-1094). IGI Global. https://doi.org/10.4018/978-1-4666-7357-1.ch050
Chicago
Shams, S. M. Riad. "Competitive Advantage in Market Space: Implications of Relationship Marketing." In Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 1075-1094. Hershey, PA: IGI Global, 2015. https://doi.org/10.4018/978-1-4666-7357-1.ch050
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