Digipreneurs: A Part of or Apart From Online Education?

Digipreneurs: A Part of or Apart From Online Education?

Copyright: © 2024 |Pages: 18
DOI: 10.4018/979-8-3693-0409-9.ch014
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This study is about the facts and phenomena of the digital creators who are eager to ensconce their digital identity with a view of revenue generation. It is of immense interest that the education industry has been quick to capitalize upon the benefits of the digital media and utilize it effectively to reach a larger audience. As prophesied by Tucker (1997), the Internet would bring about major changes in the learning pattern. The methods and the models of the digital content generators may be tailored by nations and institutions to facilitate learning. This study is a narrative insight of interactions with 30 digipreneurs who belong to Generation Z and have aspirations of online fame, financial independence and who are courageous to challenge the social taboos. They reported family finances as a struggle and a compelling reason for these youngsters to shoulder family responsibilities. Confidence enhancement, peer pressure, social approval were the other significant reasons reported to embark on entrepreneurial drive.
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‘Digipreneurs’ is a term used to describe entrepreneurs who leverage digital technology and the internet to create, market, and sell products or services. They typically operate in the digital space, utilizing various online platforms and tools to build and grow their businesses. They are a by - product of ‘The Fourth Industrial Revolution’, a phrase coined by Schwab in 2016 and popularly known as IR 4.0. According to him, “like the revolutions that preceded it, the Fourth Industrial Revolution has the potential to raise global income levels and improve the quality of life for populations around the world.” He cautioned that “The changes are so profound that, from the perspective of human history, there has never been a time of greater promise or potential peril.” In the words of Zvika Krieger, co - leader of the World Economic Forum’s Center for the Fourth Industrial Revolution, “Companies need to be thinking about enabling their employees to code in new languages, but also to change their mix of soft skills.” He added, “as AI begins to impact the workforce and automation replaces some existing skills, we’re seeing an increased need for emotional intelligence, creativity, and critical thinking”. The internet continues to evolve with advancements in artificial intelligence, virtual reality, augmented reality, and blockchain technology. High - speed internet connectivity, including 5G, is shaping new possibilities for communication, education, entertainment, and business. The history of the internet reflects a collaborative effort involving contributions from individuals, academia, government agencies, and the private sector. Its development has led to a profound impact on society, transforming the way we communicate, access information, conduct business, and interact with the world. The role of digipreneurs is of vital importance in bridging the gap in the traditional learning content and mode of delivery, and the skill requirements of Industry 4.0 and beyond. Digipreneurs are greenpreneurs who through with zero carbon footprints fetch long term tenure of the enterprise.

Although online learning emerged as a safe and viable option for education continuity during the COVID - 19 pandemic,even prior to the pandemic, the global e - learning market was already witnessing a phenomenal annual global growth. According to Syngene Research (2019),it was expected to reach $336.98 billion by 2026, registering a compound annual growth rate (CAGR) of 9.1% from 2018 to 2026. The e - learning market in the U.S. was projected to grow to $6.22 US billion between 2017 and 2022, according to Technavio (2018). In a study by Dos Santos (2019), it was reported that the countries that invested the most in elearning were the US, India, China, South Korea and UK..Germany led the elearning market in the European Union (Stratistics Market Research Consulting, 2019). Michel (2018) reported that Germany’s online learning market grew at a rate of 8.5% annually, while the country’s economy continued to grow at around 1.9%.

During the COVID - 19 pandemic, online education played a crucial role in ensuring that learning could continue despite the closure of schools and universities. As the pandemic led to social distancing measures and lockdowns in many parts of the world, traditional in - person education was disrupted, and online learning became the go - to alternative for students of all ages. Schools and universities quickly transitioned to remote learning models, where teachers delivered lessons and assignments through digital platforms and video conferencing tools.This led to building an intangible connection with technological gadgets and exploring its various features. The learning process is all dependent on the listening skills that too from the boundary of home and various family members. The ‘out of sight to out of mind’ is a necessary approach that drives interest to outside families but the remote learning practice builds the necessary interest to learn and earn and put their accounts in balanced check. Virtual classrooms became the norm, allowing students and teachers to interact in real - time, similar to traditional classrooms, but via video conferencing.Existing e - learning platforms experienced a surge in usage, and new platforms emerged to cater to the increased demand for online education.The paradigm shift to online education highlighted existing disparities in access to technology and the internet. Students from low - income households or remote areas faced challenges in accessing online resources and participating in virtual classrooms.

Key Terms in this Chapter

Online Business: Online business refers to any kind of business activity conducted over the internet. This can include e - commerce, digital marketing, online services, and other forms of internet - based commercial activities.

Greenpreneur: A greenpreneur is an entrepreneur who focuses on businesses and initiatives that are environmentally sustainable. These individuals seek to create positive environmental impact through eco - friendly products, services, or practices.

Career: A career is a person's journey through learning, work, and other aspects of life. It often refers to a long - term professional undertaking, including employment, education, and advancements in a particular field.

Enterprise: Enterprise typically refers to a business organization or a project undertaken with an entrepreneurial spirit. It can also refer to the mindset and strategies used by large, established companies.

Health: Health encompasses the overall well - being of an individual, including physical, mental, and social aspects. It involves maintaining a balanced lifestyle, proper nutrition, regular exercise, and addressing both physical and mental health issues.

Generation Z (Gen Z): Generation Z refers to the demographic cohort that comes after the Millennials. While definitions can vary, it generally includes individuals born from the mid - 1990s to the early 2010s. Members of Generation Z are often characterized by their familiarity with digital technology, social media, and a globalized world.

Generation Alpha: Generation Alpha is the succeeding generation after Generation Z. Though the exact birth years can vary, it is generally considered to include individuals born from the early 2010s to the mid - 2020s. This generation is expected to grow up with even more advanced technology, potentially influencing their worldview and lifestyle.

Digital Education: Digital education involves the use of digital technologies, such as computers, the internet, and software applications, to facilitate and enhance the learning process. It includes online learning, e - learning platforms, and other tech - enabled educational methods.

Digipreneur: A digipreneur, or digital entrepreneur, is an individual who uses digital technology and platforms to create, manage, and grow a business. Digipreneurs leverage the internet and digital tools for entrepreneurship.

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