Extending Collaborative Business Model with Mobility and its Implementation in the Medical Tourism Industry

Extending Collaborative Business Model with Mobility and its Implementation in the Medical Tourism Industry

Amit Lingarchani (University of Technology, Australia)
DOI: 10.4018/978-1-60566-156-8.ch014
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Abstract

This chapter discusses how to extend the collaborative business process model with mobility and how to implement such a model in the “Medical Tourism” industry. The implementation discussion in this chapter is based within the context of the booming Indian Medical Tourism industry that is growing rapidly with reported annual growth rate of up to 30% over past few years. The collaboration between various available services like lodging, transport, and hospital through separate domains, in order to provide a unified service to the potential client, is considered in this chapter. The resultant architecture can be considered as a Service-Oriented Architecture (SOA) which can provide immense value during implementation.
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Understanding The Collaborative Business Model

According to Ghanbary (2008), CBM has the underlying technology of web services (WS). WS provide an easily modeled and implemented technology to bring together applications and services that belong to different organizations and on different technical platforms. A Web Service enables exposing a number of methods that provide the functionalities that can be used by one or more applications, regardless of operating systems, programming languages, and hardware platforms used to develop them.

As shown in Figure 1, Collaborative Business Model comprises the following elements:-

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