ICT-Supported Gaming for Competitive Intelligence

ICT-Supported Gaming for Competitive Intelligence

Jan Achterbergh (Radboud University of Nijmegen, The Netherlands)
DOI: 10.4018/978-1-59140-553-5.ch243
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Abstract

Collecting and processing competitive intelligence for the purpose of strategy formulation are complex activities requiring deep insight in and models of the “organization in its environment.” These insights and models need to be not only shared between CI (competitive intelligence) practitioners for the purpose of data direction, collection, analysis, and dissemination, but also between CI practitioners and strategy makers. Sharing these insights and models requires high-quality communication (both regarding content and process) between these parties. In this overview, we examine the potential of (ICT- [information communication technology] enabled) simulation games to improve the quality of communication between CI practitioners and strategy makers.

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