MLA
Lin, Chad. "Key Issues in the Implementation of Electronic Customer Relationship Management in the Australian Hospitality and Tourism Sector." Global Hospitality and Tourism Management Technologies, edited by Patricia Ordóñez de Pablos, et al., IGI Global, 2012, pp. 27-51. https://doi.org/10.4018/978-1-61350-041-5.ch003
APA
Lin, C. (2012). Key Issues in the Implementation of Electronic Customer Relationship Management in the Australian Hospitality and Tourism Sector. In P. Ordóñez de Pablos, R. Tennyson, & J. Zhao (Eds.), Global Hospitality and Tourism Management Technologies (pp. 27-51). IGI Global. https://doi.org/10.4018/978-1-61350-041-5.ch003
Chicago
Lin, Chad. "Key Issues in the Implementation of Electronic Customer Relationship Management in the Australian Hospitality and Tourism Sector." In Global Hospitality and Tourism Management Technologies, edited by Patricia Ordóñez de Pablos, Robert D. Tennyson, and Jingyuan Zhao, 27-51. Hershey, PA: IGI Global, 2012. https://doi.org/10.4018/978-1-61350-041-5.ch003
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