Local Production-Based Dietary Supplement Distribution in Emerging Countries: Bienestarina Distribution in Colombia

Background

Food security is a major issue since decades and takes a special interest in developing countries, where malnutrition and hunger are one of the first causes of mortality (Valdes, 1981; Reutlinger, 1986). However, food security is in general in competition to the industrialization and performance-making of productive systems and agro-industrial developments of such countries, mainly related either to feed developed countries or to produce non-food agricultural and agro-industrial products, such as biofuels (Ewing & Msangi, 2009) and textile fibers (Fortucci, 2002), among others. In opposition to the development of such industries, the needs of local inhabitants to nourish and develop themselves, in seeking higher welfare status, feeds the public debate on the place of social improvement in the economic and sustainable development of a country (Braun & Kennedy, 1994).