MLA
Ley, Kathryn, and Ruth Gannon-Cook. "Marketing a Blended University Program: An Action Research Case Study." Cases on Technology Enhanced Learning through Collaborative Opportunities, edited by Siran Mukerji and Purnendu Tripathi, IGI Global, 2010, pp. 73-90. https://doi.org/10.4018/978-1-61520-751-0.ch005
APA
Ley, K. & Gannon-Cook, R. (2010). Marketing a Blended University Program: An Action Research Case Study. In S. Mukerji & P. Tripathi (Eds.), Cases on Technology Enhanced Learning through Collaborative Opportunities (pp. 73-90). IGI Global. https://doi.org/10.4018/978-1-61520-751-0.ch005
Chicago
Ley, Kathryn, and Ruth Gannon-Cook. "Marketing a Blended University Program: An Action Research Case Study." In Cases on Technology Enhanced Learning through Collaborative Opportunities, edited by Siran Mukerji and Purnendu Tripathi, 73-90. Hershey, PA: IGI Global, 2010. https://doi.org/10.4018/978-1-61520-751-0.ch005
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