MLA
Washida, Yuichi, et al. "Media Life Cycle and Consumer-Generated Innovation." Information Communication Technologies and Emerging Business Strategies, edited by Shenja van der Graaf and Yuichi Washida, IGI Global, 2007, pp. 280-305. https://doi.org/10.4018/978-1-59904-234-3.ch015
APA
Washida, Y., van der Graaf, S., & Keeris, E. (2007). Media Life Cycle and Consumer-Generated Innovation. In S. van der Graaf & Y. Washida (Eds.), Information Communication Technologies and Emerging Business Strategies (pp. 280-305). IGI Global. https://doi.org/10.4018/978-1-59904-234-3.ch015
Chicago
Washida, Yuichi, Shenja van der Graaf, and Eva Keeris. "Media Life Cycle and Consumer-Generated Innovation." In Information Communication Technologies and Emerging Business Strategies, edited by Shenja van der Graaf and Yuichi Washida, 280-305. Hershey, PA: IGI Global, 2007. https://doi.org/10.4018/978-1-59904-234-3.ch015
Export Reference