MLA
Boujena, Othman, and Wesley J. Johnston. "E-Novation Customer Relationship Management." Supply Chain Management: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2013, pp. 72-92. https://doi.org/10.4018/978-1-4666-2625-6.ch005
APA
Boujena, O. & Johnston, W. J. (2013). E-Novation Customer Relationship Management. In I. Management Association (Ed.), Supply Chain Management: Concepts, Methodologies, Tools, and Applications (pp. 72-92). IGI Global. https://doi.org/10.4018/978-1-4666-2625-6.ch005
Chicago
Boujena, Othman, and Wesley J. Johnston. "E-Novation Customer Relationship Management." In Supply Chain Management: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 72-92. Hershey, PA: IGI Global, 2013. https://doi.org/10.4018/978-1-4666-2625-6.ch005
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