Organizational Change through Information Systems: Metavision-Project Management Model in Internet Banking

Organizational Change through Information Systems: Metavision-Project Management Model in Internet Banking

Pedro Fernandes da Anunciação (Instituto Politécnico de Setúbal, Portugal)
DOI: 10.4018/978-1-4666-7536-0.ch023
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Abstract

The strategic reorientation in the new relational economy has been emphasizing the importance of IS/ICT in organizational adaptation to change. In the banking sector, the centrality of the customer, the new distribution channels availability, the time-to-market reduction has made emerge the need of preparation and management change through coordinated and coherent combination of three vital axes to organizational success: business performance, information management, and information technology supporting. In this domain, the development of new distribution channels for banking products and services are presented as e-revolution challenges in strategic nature of banking activities, forcing it to rethink business models established. In this sense, Metavision, the project management plan, provides a framework to guide the development of a reactive organization and provides a method for driving all the associated change in this chapter.
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Context

Information systems, designed based on the new technologies available today and adopted strategic imperatives, constitute a model of representation of organizations or businesses, conditioning, consciously or unconsciously, the perception of its operation and its objectives (Zorrinho, 1991). Their impacts have expanded well beyond the scope of internal organizations and their management allows significantly stimulate the functioning, organization and strategic development of agents and business.

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