Quality Function Deployment in the Agribusiness Supply Chain in the Food Sector: Has Its Potential Been Thoroughly Exploited?

Quality Function Deployment in the Agribusiness Supply Chain in the Food Sector: Has Its Potential Been Thoroughly Exploited?

Juliani Elis Duarte Gotardi, Eduardo Guilherme Satolo, Priscilla Ayleen Bustos Mac-Lean
Copyright: © 2022 |Pages: 24
DOI: 10.4018/978-1-6684-2339-4.ch004
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Abstract

The chapter aimed to understand the phases of quality function deployment (QFD) in agribusiness supply chain in the food sector. A literature review (LR) was analyzed a time frame of the latest 10-year publications of 30 scientific articles. Thus, results pointed out articles related to QFD applications in the food supply chain in which a scenario composed mostly of occasional publications is found. Such applications vary in product improvement or supply chain improvement, quality analysis of existing products, development of new products that satisfy consumers' desires, and quality planning; however, the application of other theories and tools related to QFD is recurrent, and there are few articles about the implementation of all QFD phases. It also found a greater predominance of performing the steps to build the HoQ (house of quality) corresponding to the “what?” of the voice of the customer matrix, the “how?” of the voice of the expert matrix, the “what and how?” of relationship and technical benchmarking matrices to determine target values.
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Quality Function Deployment (Qfd)

The quality function deployment (QFD) was created in Japan in the late 1960s after the Second World War with the aim of making the products developed countrywide original and satisfactory. In this period, statistical quality control (SQC) was the main activity undertaken in the country, and thus the search for quality became the main objective of automobile, electronics, and software companies, which has been quickly adopted by manufacturing industries. These aspects encourage its application from the perspective of manufacturing products and providing services under the control of total quality (Akao, 1997; Chan & Wu, 2002).

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