MLA
Jegadeesan, Harshavardhan, and Sundar Balasubramaniam. "Service Flavors: Differentiating Service Offerings in a Services Marketplace." Electronic Services: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, IGI Global, 2010, pp. 50-71. https://doi.org/10.4018/978-1-61520-967-5.ch005
APA
Jegadeesan, H. & Balasubramaniam, S. (2010). Service Flavors: Differentiating Service Offerings in a Services Marketplace. In I. Management Association (Ed.), Electronic Services: Concepts, Methodologies, Tools and Applications (pp. 50-71). IGI Global Scientific Publishing. https://doi.org/10.4018/978-1-61520-967-5.ch005
Chicago
Jegadeesan, Harshavardhan, and Sundar Balasubramaniam. "Service Flavors: Differentiating Service Offerings in a Services Marketplace." In Electronic Services: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, 50-71. Hershey, PA: IGI Global, 2010. https://doi.org/10.4018/978-1-61520-967-5.ch005
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