IT Standardization: The Billion Dollar Strategy

IT Standardization: The Billion Dollar Strategy

John Hurd (Southern New Hampshire University, USA) and Jim Isaak (Southern New Hampshire University, USA)
DOI: 10.4018/978-1-59904-561-0.ch002
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This article summarizes key incentives for vendors, users, government and individuals to participate in the standardization process. It argues that standards can expand markets at all points in the market life cycle, with overall impact measured in billions of dollars. The authors hope to encourage standards involvement, and also future research and analysis that might quantify the financial value of standardization for vendors and users.

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