MLA
Porter, Thomas W. "User-Centered Design and Marketing: Online Customer Value." Electronic Commerce: Concepts, Methodologies, Tools, and Applications, edited by Annie Becker, IGI Global, 2008, pp. 258-270. https://doi.org/10.4018/978-1-59904-943-4.ch024
APA
Porter, T. W. (2008). User-Centered Design and Marketing: Online Customer Value. In A. Becker (Ed.), Electronic Commerce: Concepts, Methodologies, Tools, and Applications (pp. 258-270). IGI Global. https://doi.org/10.4018/978-1-59904-943-4.ch024
Chicago
Porter, Thomas W. "User-Centered Design and Marketing: Online Customer Value." In Electronic Commerce: Concepts, Methodologies, Tools, and Applications, edited by Annie Becker, 258-270. Hershey, PA: IGI Global, 2008. https://doi.org/10.4018/978-1-59904-943-4.ch024
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