Using the Interpretative Structural Modeling Approach for Understanding the Relationships of Drivers of Online Shopping: Evidence From a Developing Economy
Roy Jucip Tabañag Basar III (University of the Philippines, Cebu, Philippines); Honey Rose Borden (University of the Philippines, Cebu, Philippines); Manuel Lorenzo Busano III (University of the Philippines, Cebu, Philippines); Xelani Kaye Gonzales (University of the Philippines, Cebu, Philippines); Vanessa Grace Guerrero (University of the Philippines, Cebu, Philippines); Tiffany Adelaine Tan (University of the Philippines, Cebu, Philippines); Leahlizbeth Sia (University of the Philippines, Cebu, Philippines); Kafferine D. Yamagishi (Cebu Technological University, Philippines); Lanndon Ocampo (Cebu Technological University, Philippines)
ISSN: 1941-6253|EISSN: 1941-6261
https://www.igi-global.com/article/using-the-interpretative-structural-modeling-approach-for-understanding-the-relationships-of-drivers-of-online-shopping/275745